I was in Italy and in search of a Negroni. Hardly an impossible task — my biggest issue was narrowing down the thousands of nearby options to somewhere that wasn’t too loud and looked like it might have space. Overwhelmed by the options on GoogleMaps, I took to the streets and decided to follow my nose.
Apparently my nose is as keen on typography as the rest of me, because within a few minutes I was standing outside Bar Volare, drawn in by the Campari-like font they’d chosen for their sign. On the street was a selection of bars covered in red ‘velvet’ table cloths, and behind the plate glass window I could see barmen in terrible Hawaiian shirts, and the occasional puff of smoke filling the joint, making me wonder if my contact lenses had dried out.
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